Technology & Trends For Virtual Dealers

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Technology & Trends For Virtual Dealers

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Today’s dealerships have the ability to sell cars even when the staff is all at home sleeping. It’s true, I Googled it. But, do …

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For a long time now, I have wondered how people ever bought a car without all the bells and whistles of a modern dealership. …

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These days, customers are becoming less willing to engage in face to face marketing tactics. This has forced your website to become your showroom …

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Contemplate for a moment you are not in the car or RV business and you are looking for a new car to replace the …

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With the advances of technology in recent years, the evolution in automotive retail has drastically changed. Sales professionals no longer loiter around the front …

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There isn’t a shortage of competition in dealerships. I have always wondered what it would be like if everyone at the dealership loved each …

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The fun is only beginning in the auto industry. We have come a long way from predictions in the past century. One of my …

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Being on the very cusp of technology and understanding customer behavior is how we grow and build our businesses. This isn’t a new idea, …

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Gone are the days of customers tirelessly driving from lot to lot to find the perfect vehicle. The IoT (Internet of Things), meaning devices …

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What is a widget you ask? Maybe we should defer to Janet Jackson in 1986 for the answer to this perplexing question. Me: ‘Janet, …

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With the advancements in artificial intelligence and integrating that technology with the internet of things, we have come farther faster in the last 15 …

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Significant changes are underway as automotive manufacturers and retailers try to anticipate consumer demands in changes in their business models. Traditional Sales, Leasing and …

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New technology and systems are reinventing many of the fundamentals of the car, and the automotive landscape is going to change forever as a …

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The days of browsing car showrooms for your new motor has not ended yet, but the landscape has shifted significantly over the past few …

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The auto industry is working hard to understand consumers, including why, where, when and how they shop. The problem is consumers keep changing the …

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Rapidly changing family dynamics have impacted the way Americans buy cars. As a result, car dealer’s success hinges largely on how one critical market …

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The days of ‘just posting’ on social media are over. The days of updating content on your website every 6 months are over, too. Every …

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The automotive marketing industry is changing, and the race to become the highest-selling and all-around best dealership in your local market is getting more …

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  In the past, consumers would go straight to the dealership in order to get information. But now dealerships have taken their hands off …

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Over the next 12 months, the need to adapt and enhance customer service is likely to intensify as new players enter the automotive retail …

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Sixty percent of dealers not already using mobile tablets say they won’t even consider adopting them in their dealerships Although a majority of the …

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Consumer confidence in online shopping continues to rise, with fewer people feeling the need to physically view items before buying.  Once limited to low …

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It’s time to market cars as an experience and a lifestyle, not just a means of transportation While more millennials and Gen Xers leave …

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Geo-location Marketing Explained: Geo-location as a concept is defined as the identification or estimation of the real-world geographic location of an object, such as …

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With so many car brands available on the market today, most Americans turn to Google to view pictures, read reviews, and find details on …

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Elon Musk’s Tesla Inc. briefly surpassed General Motors Co. to become America’s most valuable carmaker, eclipsing a company whose well-being was once viewed as …