Technology & Trends For Virtual Dealers

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With the advances of technology in recent years, the evolution in automotive retail has drastically changed. Sales professionals no longer loiter around the front …

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At the risk of becoming a jack of all trades, and a master of none, I am going to tell you about one of …

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Digital Marketing In this Century More than 85% of products and services are being searched for online, which means Digital marketing is no longer …

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Rapidly changing family dynamics have impacted the way Americans buy cars. As a result, car dealer’s success hinges largely on how one critical market …

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The days of ‘just posting’ on social media are over. The days of updating content on your website every 6 months are over, too. Every …

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The automotive marketing industry is changing, and the race to become the highest-selling and all-around best dealership in your local market is getting more …

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It’s time to market cars as an experience and a lifestyle, not just a means of transportation While more millennials and Gen Xers leave …

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With so many car brands available on the market today, most Americans turn to Google to view pictures, read reviews, and find details on …

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Elon Musk’s Tesla Inc. briefly surpassed General Motors Co. to become America’s most valuable carmaker, eclipsing a company whose well-being was once viewed as …

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“YOU NEED RICH CONTENT ON YOUR SITE THAT ENGAGES SHOPPERS OF ALL KINDS AND ENCOURAGES THEM TO CONTINUE TURNING TO YOUR DEALERSHIP FOR ANSWERS.” …