Technology & Trends For Virtual Dealers

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Home Archive by Category "The Next Level" (Page 2)

The Next Level

The Next Level

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The element of increasing customer engagement is what separates good advertising from great advertising. One classic example of a successful advertising campaign was conducted …

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New technologies have allowed retail marketers to develop better connections with their customers. For instance, over the past couple of years, it has become …

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From geo-targeting to beacons, location-based technology is opening up a world of possibilities for marketers — but it’s also complicated, as new capabilities and use cases seem …

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It’s that time of year again: New year, new opportunities. New digital marketing strategies you vow to use. Every year a list of digital …

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Phoenix-based online auto retailer Carvana has signed an agreement with Ally Financial to finance up to $600 million in retail contracts to help support …

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No offense to a sometimes reviled, sometimes revered group of 77 million young consumers, but “marketing to Millennials is for suckers.” That’s according to …

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Sit back and buckle up, because the world of auto marketing is about to get rocked by virtual reality (VR). Actually, I shouldn’t say …

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For a long time, omnichannel was just another confusing marketing buzzword. In some cases, it was unclear precisely how an omnichannel strategy differed from …

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It’s no secret that virtual reality is the next big thing in the world of tech. From gaming to learning the applications seem endless, …

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To help drive home how important hyper-local marketing is, these tips directed toward franchises to drive traffic locally can be directly applied to dealerships as …