Technology & Trends For Virtual Dealers

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Technology & Trends For Virtual Dealers

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Today’s dealerships have the ability to sell cars even when the staff is all at home sleeping. It’s true, I Googled it. But, do …

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For a long time now, I have wondered how people ever bought a car without all the bells and whistles of a modern dealership. …

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These days, customers are becoming less willing to engage in face to face marketing tactics. This has forced your website to become your showroom …

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Contemplate for a moment you are not in the car or RV business and you are looking for a new car to replace the …

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With the advances of technology in recent years, the evolution in automotive retail has drastically changed. Sales professionals no longer loiter around the front …

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There isn’t a shortage of competition in dealerships. I have always wondered what it would be like if everyone at the dealership loved each …

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A cynic once said, “If you want loyalty, buy a dog.” It isn’t quite that bad for auto dealers, but they and the auto …

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It’s not uncommon for today’s dealerships to feel like VIP lounges, with gorgeous showrooms, state-of-the-art service centers, and waiting areas nicer than high-end coffee …

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Throw on a headset, “test-drive” a car, in the middle of a convention floor space. The merging worlds of virtual reality and automotive allowed …

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After a recent victory in Indiana, Tesla is making a push to allow its direct-sale business model in Connecticut and bypass the third-party car …

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The Wall Street Journal reported this week that Beepi has spent $150 million in venture capital and will start liquidating assets to meet creditor …

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Online shoppers: so close and yet so far. Your dealership’s future customers are out there browsing the internet for the best deals on their …

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When it comes to identifying new customers—and finding creative ways to market to them—few businesses are as nimble as U.S. automobile dealerships. They’re quick …

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Generating content for sales and marketing cannot be done in a bubble. But how can organizations resurface to start listening and engaging in a …

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In years past, the refrain among auto dealers has been “Facebook doesn’t sell cars.” But there’s no doubt that the power of social media …

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One of the best things about social media marketing is that it’s measurable. I’m still caught off-guard when I hear that some dealers don’t …

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Google stands as the key player for any business looking to get started on search, as it maintains a 68% share of the market, …

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Geolocation is the next buzzword in marketing. As brands discover the power of GPS-fueled augmented reality (think Pokémon Go), they’re finding new ways to …

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With the Millennial generation quickly becoming a more powerful force in the economy, totaling around 85 million, they’re now in their 20s and 30s, …

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After years of forecasts that the Internet would revolutionize auto sales, auto industry leaders say dealerships are within a year or two of being …

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Most people looking for a new computer or khaki pants undoubtedly start their research online. Same goes for auto buyers. A McKinsey study finds …

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Not all pop-ups are created equal. This is important to remember when understanding Google’s recent announcement that starting in mid-January they’re going to start …

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Online used-car retailer Carvana, whose marketing strategy includes mechanized automobile-dispensing “vending machines,” will soon be rolling into Fishtown, according to a city industrial-development agency …

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Auto retailers are making significant investments in technology to enable consumers to do most, and someday all of a vehicle purchase online. Dealers who …

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Prediction: 2017 will be the year that tens of thousands of motorists will start to buy new cars not from a salesman, but directly …

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Automotive disruptors: Companies attempting to drive the consumer experience of buying and financing cars in new ways. Their services span from offering new types …