Technology & Trends For Virtual Dealers

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Home Posts Tagged "Mobile Marketing"

Mobile Marketing

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Being on the very cusp of technology and understanding customer behavior is how we grow and build our businesses. This isn’t a new idea, …

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Gone are the days of customers tirelessly driving from lot to lot to find the perfect vehicle. The IoT (Internet of Things), meaning devices …

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The days of browsing car showrooms for your new motor has not ended yet, but the landscape has shifted significantly over the past few …

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The auto industry is working hard to understand consumers, including why, where, when and how they shop. The problem is consumers keep changing the …

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The automotive marketing industry is changing, and the race to become the highest-selling and all-around best dealership in your local market is getting more …

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  In the past, consumers would go straight to the dealership in order to get information. But now dealerships have taken their hands off …

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Geo-location Marketing Explained: Geo-location as a concept is defined as the identification or estimation of the real-world geographic location of an object, such as …

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“YOU NEED RICH CONTENT ON YOUR SITE THAT ENGAGES SHOPPERS OF ALL KINDS AND ENCOURAGES THEM TO CONTINUE TURNING TO YOUR DEALERSHIP FOR ANSWERS.” …

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Nowadays it’s fairly common knowledge that our mobile devices are being used to market to us based on our location. But now, combined with the …

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The use of location data such as geo-targeting in mobile marketing is starting to become more about the “who” than “where.” This is made …